Environmentalist

An environmentalist is any social agent who is intent on helping to solve an environmental problem. This includes activists, professors, scientists, and politicians, and members of government, environmental protection agencies, other agencies, and NGOs. The term is not limited to average citizens who want to save the environment or grassroots activists, as is so often implied.

  

The Dueling Loops

The most popular page on the site by a factor of 3. This paper presents a simple model showing why activists have been unable to solve the sustainability problem, and an alternative solution strategy based on high leverage points.

The Phenomenon of Change Resistance

This is the key concept that starts people thwinking, and causes them to explore the rest of the site. The concept is subtle, but has the potential to change the sustainability problem from insolvable to solvable.

The Powell Memo

The most eye popping short read (7 pages) on the site, if you have never heard about it. The memo was written in 1971.

The Dueling Loops Videos

These average 8 minutes. They give a quick introduction to the Dueling Loops model and how it explains the tremendous change resistance to solving the sustainability problem.
 

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